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Digital Neuromarketing: The Psychology Of Persuasion In The Digital Age, by Sam Page
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Marketing is psychology, in practice. That’s all it is.
This book will introduce you to fascinating research in the areas of social psychology and consumer behavior. But more importantly, this book will show you exactly how you can apply these research findings to acquire more customers for your business.
Focused specifically on digital marketing strategies, Digital Neuromarketing is packed full of examples and screenshots from some of the world’s most successful online companies.
The purpose of this book is to eliminate the guesswork for you. To equip you with insights that facilitate a far greater, and much more predictable return for every dollar you spend on digital advertising.
Sam Page is a nationally registered consumer psychologist. He is also the #1 International Best Selling author of Going Up: Proven Strategies for Reaching Higher Levels in Business, and Unconscious Marketing: 25 Cognitive Biases That Compel Your Customers To Buy (Without Them Knowing).
Sam is the founder of NeuroTriggers Agency, the world’s only full service neuromarketing firm.
- Sales Rank: #333503 in Books
- Published on: 2015-09-16
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .52" w x 5.98" l, .74 pounds
- Binding: Paperback
- 248 pages
Most helpful customer reviews
1 of 2 people found the following review helpful.
A really great book, easy to read
By Andrew
This is a really great book and it's easy to read. It has a lot of great information on persuasion and psychology. I really enjoyed the book. It breaks down the science into easy to understand information.
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